BackLink and PageRank Info Within Searches
In my quest to bring you the best BackLink tactics I must have the best information to rate a backlink. Google Page rank is very important for finding a good possible backlink. I’ve found a couple of tools that automatically link into Google and Yahoo searches to give some very valuable information.
These two free tools are :
They are both Firefox Addins and are definitely worth grabbing. SEO for Firefox is provided by SEOBook and they claim that 130,000 webmasters use this tool. It has many uses but I’m just going to show off a few.
I use both together because they show slightly different views and I find that it’s reassuring that two tools return the same results.
Here is an example of me searching Google for Power Boats:
There is so much information that it would take more than a mere blog post to describe, but the important thing to check out is the value after PR (Page Rank). If the Page Rank is 4 or above then the site is doing great for that keyword search and a backlink from that site will help your Page Rank increase.
SEO Quake is great for single pages that you visit too :
The above image shows SEO Quake inserting a toolbar on top of the page showing lots of relevant SEO info.
There are many tip and tricks in reading and using these values. The purpose of this blog post was to introduce you to these two great tools and then over time I’ll teach you how to be a power user with them.
A teaser though - Wouldn’t it be great to see how your direct competitors have obtained a good Page Rank from their BackLinks?
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Overlinking Example
I find this quite funny and hope you will too. In my constant quest for banklink juice and the best tactics I stumbled upon a blog dedicated to this topic. The site is titled Get More Visitors - which is a good name for sure. The content doesn’t look that bad either. Check out the site here : http://getmorevisitors.blogspot.com/
So you would think that the author might use his tactics to his advantage to increase his Google page rank right? We’ll I used the SEO for Firefox plugin and looked up the stats on the site :
Classic example of Overlinking
This site has a Google Page Rank of 0 - because it obviously has used some major backlink directory submissions. See how there are 155 Million Yahoo backlinks! Amazing! The number of Edu and Gov backlinks are huge too!.
Putting this into a Google search : link:http://getmorevisitors.blogspot.com/ returned only 1 backlink for Google.
This is a classic example of a backlink tactic gone wrong and I’m not sure if the site will ever rank well in Google because of it.
Do Follow
NoFollow attribute
If you haven’t learnt by now - Google introduced a tag on links called ‘nofollow’ and got pretty much all of the blog software developers to turn it on for links by default. This stops Google from indexing the backlink and did put a huge dent in the number of spam comments that were being created on blogs. All the social bookmarking and image sharing sites also use the nofollow attribute.
Here is an example of the nofollow attribute in use for this site :
<a href="http://backlinktactics.com" rel="nofollow">Backlink Tactics</a>
It seems that things have quietened down a little bit on the blog comment spam arena - especially because most blogs are comment moderated and have spam detection plugins.
Getting backlinks to your site that are nofollow is still valuable for generating traffic and also for Yahoo searches, but doesn’t help your Google Page Rank. Saying that generic traffic can help boost your visitors and in turn potentially create better organic traffic and valuable backlinks.
Do Follow
“Do Follow” is referring to a site that doesn’t use the nofollow tag. This blog is one. Why have I done this? Well because the value of the links on my site are high (if I end up with a good Page Rank) without the nofollow links then it will drive traffic. How will it drive traffic? Webmasters actively search for Do Follow blogs and there seems to be movements out there promoting them. There are even search engines out there specifically looking for them.
Here are a list of Do Follow Directories:
There are also search engines dedicated to finding Do Follow blogs too :
Remember to check the Page Rank of the site - especially where the comment is going to appear. This could create some very good backlinks if you can find high page rank keyword targeted blogs to comment on.
There is a trade off here though. If too many low page rank sites backlink to your site too quickly then it could negatively affect your page rank.
Low Page Rank Sites
There may be future value in low page rank sites. If you think the site is good it might increase in Page Rank and then your backlink will be worth more to your own Page Rank.
Link to Different Pages on your Site
Don’t keep backlinking to your home page - choose different individual pages on your site and link to those - much better for making more of your site have a good page rank - not just one page.
WordPress Do Follow Plugin
I’ve overwritten the default WordPress nofollow status with a plugin called No Follow Free. It’s worth checking out if you have a Wordpress blog and are interested in generating traffic purely because your blog is giving valuable Google backlink comments.
Missing link: results in a Google Search
Do you have a site that you’ve indexed using a sitemap with the Google WebMaster Tools and the Google bots have come and trawled you site but when you put link:yousite.com into Google search you never get back the same amount?
Well don’t fret - Google purposefully only shows about 10% of the link: pages in the search. On top of that they only show Backlinks with a Page Rank of 4 (PR4).
If your site has been trawled by Yahoo - go over there and you’ll see all the backlinks - they don’t hide them.
I’m sure the index that google has of all the backlinks is still used to ultimately create your Page Rank - so don’t feel too disheartened.
I hope this little piece of information takes some of the confusion and stress out of all your hard backlink creation tactics!
Welcome to BackLink Tactics
Welcome! What is this site about?
BackLink : if you click some text on an Internet web page and it takes you to another website - yours
Tactics : Different methods to succeed in your goal - Knowing things that work and things that don’t
Goal : To appear on the first page of a search engine list - like google, yahoo etc for many search terms
After jumping into the world of publishing websites and hoping that I can generate lots of traffic, I suddenly learnt that there is much to learn in the area of SEO - Search Engine Optimisation. BackLinks are a very important part of how search engines rank your site.
There is lots of information about backlinks on various sites. There are a few tools that attempt to help you create backlinks, and most importantly there are a few tactics that may or may not help your ranking.
Google is of course the dominant search engine at present so much of my research and experiments is centred around Google.
There seems to be two themes for BackLinks - Quality and Quantity. Which one is best? Well, sign up to my feed and stay tuned. Also take the time to read the archives on everything I’ve found.
I take the time to review lots of tools and tricks saving you the effort. I’m also trying to promote a few sites of my own so what you will learn will be based on experience and not all opinion.
If you have much experience in this area I very interested to get your input and willing to post articles and promote products - especially if I can get to try them out for myself.
For those of you who don’t know all that much about what I’m talking about, I’m compiling a reference type section to explain this stuff in plain English. If I can get translators, I’ll certainly try some other languages - let me know if you are interesting in helping with that.
To give you some background on what my values are, I don’t like junk mail, spam and I usually don’t answer cold calls. I’m not rude I just don’t appreciate being pushed - I’d rather make the approach myself. I’m also a software developer so I do not agree with piracy or not giving credit back to the developers. I don’t think I’m overly opinionated and usually only push something if I know I can back my claim. I value quality work and good design. With over 20 years in the business I have a very good background for picking out what stands out and what works. I enjoy looking behind the scenes to see how the engine works.
With that knowledge you might have guessed that shortly I’ll probably be producing something to assist myself and you create these back links. I understand the white / grey / black hat lines and think I fall some where between the white and grey - meaning I do have ethics but am prepared to bend the rules a little for the purpose of efficiency.
Hope the introduction meant something to you - honesty and integrity are great values. Open, clear and concise are also top on my list.
I’m going to try and bridge the gap between a new website owner and the hard core SEO’s (search engine optimisers).
Translator
By N2H
