Google Page Rank Updates - Patience is Required
So you gone to all the hard work of creating a great site with targeted keywords, unique content and even worked on getting some quality backlinks, but still your Google Page Rank hasn’t changed.
Why?
Well the reason for this is that google doesn’t update the published Page Rank (accessible by all the tools) very regularly - In fact only every 2 or 3 months. That’s not to say that the actual page rank (not divulged) is still not used to place your site on the correct page in the search results - I believe it is.
There is a concept called Projected Page Rank, and there is a website that has a tool to attempt to create this. How accurate is it? Well from what I can tell in some cases it can be, in others it’s not.
Here is the site to try out :
http://www.iwebtool.com/pagerank_prediction
Note - for this tools to work you need a minumum of 100 backlinks to start - so not so good for those startup sites.
Patience is required for any backlink tactics - especially to get page rank updates.
My next challenge is to find a tool that tells us what page our site sits on in a Google search. So far I’ve found a few that claim to gather this but none have worked yet. I might even create one myself. Wouldn’t it be nice for Google to give us some easier to read statistics? Google used to (not after December 2006) provide a Google API Key that allowed some more interrogation of your search rankings. The API Key went along with the now obsolete Google Search API.
Check out this site for Page Rankings (minus Google) : http://www.googlerankings.com
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Buying Links
It is possible to pay for backlinks. Some sites will charge you $75 for a link on a single page. They could also charge you $100 for links on every page.
In regards to being better favoured with the Search Engines, it is better to have one backlink on a quality page then a link on every single page of the reciprocal website. Having a link on every page will definitely give you more direct traffic, but won’t work well with the search engine ranking.
Remember to make sure this is from relevant sites.
If most of your backlinks are from rented sites (bought links) it would be better to not have site wide links and stick to single page links. Search engines may treat you unfavourably if your back links are not from similar topics.
Did you know that some link sites are known by the search engines to be purely that and a link of one of these sites will have a negative affect on your search ranking. Google calls this :
unnatural link profiles
Another great tip in buying links is to get the anchor text inserted as part of a naturally spoken sentence - in the middle of the paragraph.
An additional technique is to buy a full page - basically one whole page advertisement. This way you can design the semantics, positioning and content. Make it look very natural and very informative.
Be careful how many links are already on the page you are buying a link for. If there are more than 80 links on the page your link is not going to be rated very well.
Positioning of the link on the page is also very important to consider. The algorithms used by the search engines may completely eliminate footer links - especially if the bottom of the page has lots of links. Again another reason to get your link as part of the pure text of the article.
If you do invest on a paid link then you probably want to know how they perform. To track performance - buy one at a time, watch the effect of each single one. If you go gang busters and buy 20 links all at once a few might work well, but you wont know which ones.
Where can I buy these BackLinks?
Here are a few of the larger text link sites that will enable you to buy backlinks. I hope to do some individual reviews of these soon - stay tuned.
Stay tuned, there are going to be a few follow-up posts on this topic. There are various ways to buy links and each one needs it’s own time and effort to evaluate so that the tactics are clear.
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By N2H
